Sustainable Tourism Management

Fair Travel was employed by Frans Schartau Business Institute to investigate the possibility to start an education on sustainable tourism management for tourism professionals. The application was finalized in 2014 and the one of its kind education in Sweden will start up in November 2015 where Fair Travel will be heavily involved in the planning and running of the education. Frans Schartau Business Institute i a prestigious and renowned education institute, focusing on higher vocational education. In 2015, the institute is celebrating 150 years of successful business.

Having been part of a similar process before with the education Business Developer for Sustainable Tourism, the idea of this application and new distance learning program was to really create a unique education that answer to the needs of the tourism industry. In order to tailor the content and setup to match the demand, the application was written based on meetings and feedback from several tourism and travel professional in leading positions, in Sweden and abroad.

Build sustainability within the industry

Through meetings with the industry, there was an early decision to focus fully on an education that target tourism professionals who seek to further develop their skills and build additional knowledge within the industry. A unison agreement was that there is a lack of knowledge pertaining to sustainable development within the industry, while at the same time there is a growing demand for more sustainable practices. By being able to combine ordinary daily work with education at a distance, the participants can directly apply their newfound skills on their workplace and therefore create a win-win situation for all parties involved. The objective is to make an education that can really start to change the tourism and travel industry to take responsibility and to work according to sustainable practices for a better future.

Fair Travel as key partner

Together with Frans Schartau Institute, Fair Travel held a key role with Sustainable Tourism Management in order to keep the quality and content at the necessary high level. Jeppe Klockareson was elected as Chairman of the Steering Committee for Sustainable Tourism Management. The objective was to make an education that could really start to change the tourism and travel industry to take responsibility and to work according to sustainable practices for a better future.

A press release was distributed on the 17th June 2015 and can be read in Swedish here and in English here.